THE PRINCIPLES
What Makes a Good Logo?
At Neocami, we understand that a logo’s concept has to be memorable; from its colors and shapes to typography, we are here to ensure you that, whether we are working with our own ideas, or yours, your logo won’t look like the rest.
TIMELESS
Will your logo still be effective in 10, 20, 30 years? An effective logo should be timeless enough to endure the ages.
APPROPRIATE
How you plan on “positioning” your logo should be based on, and adhered to, who your target audience is.
VERSATILE
Having an effective logo means enabling it to work across a plethora of applications and media. Designing the logo in vector format is standard so the logo can scale to any size.
SIMPLE
Simplicity helps a logo design be easily memorable, recognizable and diverse for your intended audience.
MEMORABLE
Being memorable ties in with simplicity; keeping a logo simple will ensure that it is memorable and appropriate.
Logo Design
When you join the Neocami family, we get to know you and the core of your business. Understanding the fuel that drives your brand is our goal. We are committed to becoming your partner and developing your own unique digital footprint so that you can make your mark on the world. Through a structured approach, we'll establish your strengths, target audience, determine what sets you apart from your competition and identify what makes your brand exceptional.